Direct Merchandising Group (DMG) is an Outsource Merchandising Company which was set up in 2002. DMG are privileged to be part of MTN’s exciting industry whereby we assist with their company branding within the Formal markets around the country. We too partner MTN in one of their exciting business initiatives called MTN Zone, creating rural touchpoints in the Informal Market on a national basis.
DMG is a national company with regional offices in all the major centres around South Africa. We specialise in all areas of field marketing which include:
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- Visual and product merchandising
- 190 Field Marketers operate in various channels ranging from high profile retail channels in the formal market to an effective workforce operating in the Informal Markets and townships, countrywide
- We concentrate on the distribution and placement of Point of Sale (POS) to enhance the image of your brand
- DMG host a field of 2800 staff working in townships and rural areas.
- Field Marketers in all facets of the business are there to create brand awareness and increase sales
- We offer visual effectiveness
- Field Marketers offer customer service and product training
- DMG have extensive experience in branding and corporate identity makeovers
- DMG have sophisticated databases that record information together with visuals regarding your brand
- DMG offer effective communication channels in all areas South Africa.
- Offer ongoing feedback with supporting visuals presented to Client
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